Rivian R2 Review: A Smaller, Lower-Priced SUV for the Mass Market
The New York Times reviewed Rivian’s new R2 as an electric SUV that is smaller and less expensive than the company’s larger model. The R2 carries over elements that worked in its bigger sibling while adding a range of features aimed at suburban use and a broader customer base. The vehicle represents Rivian’s attempt to extend a lineup previously centred on larger, costlier vehicles toward the mass market, making its ability to attract more buyers the review’s central question.